PragaWeb

Web applications and portals

Customer and B2B portals

In short

A B2B customer portal is a private online area where customers and resellers place orders, download documents and check price lists on their own. PragaWeb builds it to measure and links it to your systems.

A B2B customer portal is a private online area where your business customers, resellers or agents log in to place orders, check tailored price lists, download documents and raise support requests, without phoning or emailing. PragaWeb builds custom customer and B2B portals for companies that sell to other businesses and want to serve their customers better with less manual work.

The payoff works both ways: customers find information when it suits them, even out of hours, and your sales office stops spending the day answering the same questions and retyping orders that arrived by email.

When you need a customer portal

These are the most common signs we hear from the companies we talk to:

  • Orders arrive by email, phone or WhatsApp and someone has to retype them into your system.
  • Customers keep asking for copies of invoices, delivery notes, data sheets or certificates.
  • Each customer has different terms and prices, and sending updated price lists is a job in itself.
  • You can’t tell in real time where an order or shipment has got to.
  • Agents and resellers work from PDF catalogues that go out of date within days.
  • Support requests get lost between inboxes and phone calls.

What your B2B portal can include

Every portal is different, because it grows out of your own trading rules. These are the features we build most often:

  • Private access and roles: each customer company has its own account, with several users and different permissions, for example who can order and who can only view.
  • Tailored catalogue and price lists: prices, discounts, minimum order quantities and payment terms specific to each customer or customer group.
  • Online ordering and quick reorder: a B2B basket, one-click repeat orders, upload from a file and automatic confirmation.
  • Order and shipment status: progress, availability, expected delivery dates and tracking numbers.
  • Document area: invoices, delivery notes, data sheets, manuals and certificates, always ready to download.
  • Support and tickets: requests, returns and complaints tracked, with a history both sides can see.
  • Agent area: orders on behalf of customers, customer portfolio and commission on a single screen.
  • Notifications: automatic emails for confirmations, shipments, new documents and deadlines.

B2B portal or B2B e-commerce: what’s the difference?

A B2B online shop sells to trade customers: catalogue, basket and payment. A B2B customer portal goes beyond the sale and covers the whole relationship: documents, support, contract terms and an agent area. If your priority is selling online, we start from online stores; if the challenge is looking after existing customers, a custom portal is usually the better fit. Often the two work side by side.

How we work

  1. Workflow analysis: in online calls we map how orders and requests reach you today, what data customers need and where it lives.
  2. Phased proposal: we present a plan with clear timings and costs. The first phase usually covers login, documents and order status; online ordering follows.
  3. Screen prototype: before development we show you what the portal will look like, so you can run it past a few trusted customers.
  4. Development and connections: we build the portal and connect it to your management system through API integration, so orders and documents never need retyping.
  5. Gradual launch: we open the portal to a small group of customers, gather their feedback and then roll it out to everyone.
  6. Evolution: support, maintenance and new features based on how customers really use it.

Technical choices

We use widely adopted, well-maintained web technologies, such as PHP with Laravel or Python with Django on the server and relational databases like PostgreSQL or MySQL. The choice depends on the systems you already have. The portal talks to your ERP or inventory and order management software through APIs, which are channels that let two programs exchange data automatically and under control. Encrypted connections, protected passwords and an activity log come as standard.

Timings and costs: what they depend on

The cost of a customer portal depends mainly on three factors:

  • The features in the first version: a document portal is far simpler than one with ordering, price lists and an agent area.
  • Integrations: connecting to a modern system with ready-made APIs takes less work than reading data from older software.
  • How complex your trading rules are: tiered pricing, promotions, per-customer terms and internal approvals all add development time.

A first usable phase generally takes from a few weeks to a few months. After the introductory call you receive a written estimate, broken down by phase.

Why choose us

  • One point of contact: you work with a single person, from the first call to launch and beyond.
  • You own the code and data: the portal is yours, and so is your customers’ data.
  • Accessible and fast: interfaces that follow WCAG 2.1 AA guidelines and load quickly, even for people using it on a phone in the warehouse or in the car.
  • The bigger picture: if you also need dashboards and reporting on customer orders, or a campaign to introduce the portal, the same team handles it all.

Wondering whether a B2B portal is right for you? Book a call to discuss your customer portal: we’ll look at your current workflows together and tell you where it makes sense to start.

Frequently asked questions

How much does a B2B customer portal cost?

It depends on the features in the first version, the number of integrations and how complex your price lists and trading terms are. After an introductory call we give you a written estimate split into phases, so you can start with an essential portal and expand it over time.

Will the portal connect to my management system?

In most cases, yes. If your system offers APIs we connect directly; if it is older we look at other routes, such as automatic file exchange. We check this together during the analysis phase.

Can I show different prices to each customer?

Yes. Price lists, discounts, minimum orders and payment terms can be set per customer or per group, and each customer only sees their own terms once logged in.

Will my customers actually use the portal?

That depends largely on how simple and useful it is. So we start with the information they ask for most often, launch first with a handful of customers and refine it with their feedback before opening it to everyone.

What do you need from me to get started?

A contact person who knows your sales workflows, access to information about your current system and real examples of orders and documents. We take care of the rest, step by step.